The Marketer’s Guide to Snapchat

It seems like every day there’s a new platform that marketers “should” be focusing on. And Snapchat is one of the most recent platforms that has popped up on that list — with good reason. According to a Financial Times report, Snapchat’s video traffic nearly tripled between June and November of 2015. As of early 2016, Snapchat... Continue Reading →


How to Use Snapchat to Increase Brand Awareness & Drive Traffic

With the constantly evolving technology, your marketing plans and success tools need to adapt. As discussed earlier, Snapchat is one of the most widely used social media platforms. So if your target market participates on this network, your brand needs to be on there, too. Learn how Snapchat can be used to increase brand awareness and... Continue Reading →

Influencer Marketing 101: How to Succeed

Are you tired of getting the same old lackluster results for your marketing strategy? If so, it’s time to come out of your shell and experiment with fresh ideas, such as influencer marketing, that can boost your marketing ROI and bottom line. What is influencer marketing? Influencer marketing is a type of word-of-mouth marketing that focuses on using key... Continue Reading →

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